What is YouTube?
YouTube is a video sharing platform and social media network that allows users to upload, watch, and share videos. It was founded in 2005 and acquired by Google in 2006.
YouTube users can upload videos of various types, such as music videos, movie trailers, educational content, vlogs, and more. Users can also watch and engage with other people's videos by liking, commenting, and sharing them.
YouTube has a wide range of content, and it has become a popular platform for entertainment, education, and marketing. Many businesses and individuals use YouTube to promote their products or services, build their brands, or simply share their interests and passions with the world.
In addition to user-generated content, YouTube also hosts official channels for major media companies, such as movie studios, TV networks, and news organizations. These channels provide access to exclusive content, interviews, and live events.
YouTube has grown to become one of the most popular websites on the internet, with billions of users and a vast library of videos covering almost every topic imaginable.
How is profit made from YouTube?
YouTube offers several ways to make money from the platform. Here are some of the ways that users can earn profits from YouTube:
- Advertising revenue: One of the main ways to make money on YouTube is through advertising revenue. YouTube pays creators a share of the revenue generated by ads that run on their videos. To earn revenue from ads, creators need to enable monetization on their videos, and the videos must meet YouTube's Advertiser-friendly guidelines.
- When you turn on Supporters Subscriptions, viewers can join your channel by making monthly payments in exchange for benefits specific to Supporters, such as badges, emojis, and more. Below you can find policies and guidelines that will help you avoid problems if you qualify for this benefit.
- Merchandise sales: Creators can sell their branded merchandise, such as t-shirts, hats, or phone cases, to their fans through the YouTube merchandise shelf.
- Super Chat and Super Stickers: Creators can earn money during a live stream through Super Chat and Super Stickers. Viewers can purchase these features to have their comments highlighted or send animated stickers during a live stream.
- YouTube Premium: YouTube Premium is a subscription-based service that offers ad-free viewing, background play, and access to exclusive content. Creators can earn revenue from the YouTube Premium subscription fees based on the amount of time that YouTube Premium members spend watching their videos.
It's important to note that earning money from YouTube requires a significant following and consistent content creation. Creators must also comply with YouTube's policies and guidelines to avoid penalties or termination of their accounts.
Terms of profit from YouTube
Here are some key terms related to profit from YouTube:
- Monetization: Monetization is the process of enabling ads on your videos to earn revenue from YouTube. To be eligible for monetization, your channel needs to meet certain requirements, such as having at least 1,000 subscribers and 4,000 watch hours in the past 12 months.
- Ad revenue: Ad revenue is the money earned by creators through the ads that run on their videos. YouTube pays creators a share of the revenue generated by ads based on factors such as ad format, viewer engagement, and advertiser bids.
- CPM: CPM stands for cost per mille, which is the amount an advertiser pays per thousand impressions (views) of their ad. CPM rates can vary depending on factors such as the ad format, audience demographics, and advertiser demand.
- Super Chat: Super Chat is a feature that allows viewers to pay to have their messages highlighted during a live stream. Creators can earn revenue from Super Chat based on the amount paid by viewers.
- YouTube Partner Program (YPP): The YouTube Partner Program is a program that allows creators to monetize their videos and earn revenue from ads. To be eligible for the YPP, creators need to meet certain requirements, such as having at least 1,000 subscribers and 4,000 watch hours in the past 12 months.
- YouTube Premium: YouTube Premium is a subscription-based service that offers ad-free viewing, background play, and access to exclusive content. Creators can earn revenue from the YouTube Premium subscription fees based on the amount of time that YouTube Premium members spend watching their videos.